Measure Campaign Effectiveness with Luma Analytics

Integrated Analytics

The Luma platform has integrated Jasper Service, the leading open source analytics platform. This allows for custom report generation around all aspect of the operations of the marketing platform, for example:

• What is ordered?
• What is being used?

Dashboards

Dashboard within the Luma Cockpit provides quick graphical representation of key metrics. It is configurable to whatever the Luma customer considers to be the key metrics for their company, such as:

• Order status summaries
• Amount spent per month on marketing materials
• Product popularity
• Most active users
• User activations per month
• Order locations on Google Maps