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Keeps its brand strong
with LUMADAM and
LUMAMAM.

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Keeps its brand strong
with a LUMABRAND
solution.

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Keeps its brand strong
with a LUMABRAND
solution.

Slide backgroundSlide thumbnail Every enterprise needs
an Enterprise
Brand Solution
.

LUMA is an extremely user friendly Enterprise Brand Management system that can be accessed anywhere, anytime.

Manage, organize, collaborate and share your digital assets.

The LUMA DAM is one of the easiest digital asset management systems out there. The LUMA DAM is the perfect tool to centralize, organize and share all your digital media files. It is easy to use yet rich on functionality and enables you to save time and hassle when working with digital media files and collaborating with colleagues and external parties.

Easily import & organize

Simply drag & drop your digital assets into the LUMADAM and organize everything into a meaningful structure. During the upload the file previews are generated automatically.

In addition to organizing all your digital assets in to a folder structure you can assign them to brands, sub-brands and categories. This will allow you to find digital assets quicker and will help with giving specific users access to specific files.

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Intuitive search & find

Easily browse the folder structure or use the extensive search functionality to quickly find the digital assets you are looking for.

The LUMA DAM offers several options to find the digital assets you are looking for in no time. In addition to searching on name and filtering on (sub)brands and categories you can also filter on type, orientation and size as well as geographical location, archive material, authors and copyright.

And if you are looking for images that contain a specific color, use the LUMA DAM spectrum search functionality to find them!

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The power of metadata

Quickly enrich, qualify & categorize your digital assets by means of metadata. Metadata is crucial when managing or searching your assets.

(sub)Brands, categories, file type, etc… are all considered metadata. However, you can assign additional information by means of tags which are relevant for the digital assets within your company.

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Advanced User Management

Have total control of what your users can do with the assets in the LUMA DAM. Role-based permissions and rights determine the access level of each user.

Thanks to easily manageable roles and permissions, setting up the right account for everyone doesn’t need a degree in IT. You can add a role for the photographer (upload only), the webmasters (low-res only) or other partners that need access to your digital assets.

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Share and distribute assets

Easily share all your media without spending precious time on uploading and downloading large ZIP files. Files can be individually shared or published as a collection to a friendly URL.

Media can directly be shared with external partners, press agents or clients. External parties can be given access to the LUMADAM with a limited user role so they can easily retrieve and collect media files.

Share collections by sending an email to one or multiple recipients, they will receive a nicely formatted email with a preview of the collection and a link for online viewing.

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Strict Version Control

With all assets stored in a central location you ensure the usage of the right versions and minimize the risk of outdated materials being distributed. The LUMA DAM versioning functionality gives you an overview of previous versions and allows you to revert back to a previous version of your digital asset and make it current again.

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Online User Interface

Give your end users easy access to your digital assets with the convenient online user interface. This user-friendly portal allows users to quickly browse, search and download those digital assets that you make available to them.

We can fully skin and customize the LUMA DAM for you for a 100% on-Brand experience.

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Communicate your corporate identity

A strong brand requires consistency and compliance with the brand guidelines. Make sure your employees and partners are well aware of the rules and regulations that make up your brand.

Avoid sending your entire house style guidelines and publish your brand’s corporate identity guidelines online so your employees and partners can consult them at their convenience. A clear table of contents gives them immediate access to the topics they need.

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Collaborate more efficiently

Make new media creation more efficient with the Workflow Management module. Both internal and external parties can easily collaborate on and communicate about a specific project without having to constantly email back and forth.

Streamline the cumbersome review and approval rounds by clearly assigning tasks to specific co-workers and get a better overview of which tasks are still pending and need immediate attention.

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Why Luma?

The benefits of using Luma Marketing Technologies.

Brand & Compliance Control

Ensure your company’s brand standards and messaging across all marketing and sales collateral and in all regional markets.

Cut time and costs

Relief your marketing department from tiresome customization tasks and empower your field & partners to order corporate approved customized marketing material themselves.

Global Supply Chain

Remote offices and overseas branches get supplied locally thanks to LUMA’s global print production supply chain.

See what people are saying about us.

IR 2a

The LUMA Enterprise Brand management solution (incl DAM) has allowed our distributors to customize marketing literature while keeping consistent with the brand standards we set. The tool has also allowed us to service our partners regardless of where they do business by providing in country printing around the globe.

bacardi 2b

Bacardi-Martini France needed an easy and very user-friendly tool which would allow our filed users to quickly create menu cards and other POS. The LUMAPRINT application gives our users great creative freedom all the time protecting our corporate branding, identity and compliance!

bacardi 2a

LUMA customer support & success management is very good, we are extremely happy with it; professional, fast and friendly. A great Brand Management platform combined with superior international support.

Tracy Guilford
Marketing Communications Leader Ingersoll Rand Industrial Technologies

Frédéric Juhel
Chargé Trade Marketing CH

Kris Jonckheere
E-Business Manager Deceuninck

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LUMASUITE

Luma is an integrated Marketing Asset Management platform that allows you to address all your marketing needs when it comes to printed collateral, email communication, social media, merchandising and digital asset management.

Save time, money and resource by using the LUMA Print & Ads app and enabling your field and distributed marketing partners to create customized/localized print ready marketing collateral themselves.

Create and manage email marketing campaigns and templates in no time and make them immediately available to your field and partners.

A one-stop shop for all your promotional marketing products.

Share your customized marketing collateral on all your social media pages by means of a central dashboard that gives you access to all your accounts.

Manage users, orders and marketing development funds in the LUMACOCKPIT. If the approval workflow is implemented the corporate supervisor has full control over what will eventually get produced.

The LUMADAM is one of the easiest digital asset management systems out there. The LUMADAM is the perfect tool to centralize, organize and share all your digital media files. It is easy to use yet rich on functionality and enables you to save time and hassle when working with digital media files and collaborating with colleagues and external parties.